Apple event today, but what are investors looking at?

Apple is one of the best tech companies out there. A visionary, which has gone beyond personal computing,and whether you are a Mac or a PC, Apple demands respect, and rightfully so. However, a main worry that lies in the hearts of investors and economic pundits alike is the health of its enigmatic leader, Steve Jobs. A survivor of a rare form of pancreatic cancer, his gaunt appearence is apparently overshaowing the presentation for the Apple line of products on this day.

On CNBC's Powerlunch today, there were comments that did perhaps simply espouse what lies within the minds of investors as they look at Steve Jobs, and not at what is being presented, and this is unfortunate, because this company is well loved by its users and by its investors, for its innovations and contributions to the industry.


There can be no doubt that although Apple is probably staffed by some of the most talented and ingenious employees in the industry, that Steve Jobs is the primary mover, the overwhelming influence and catalyst for the Apple corporation. Moreover, this must be of equal admiration as well as a ensueing dread for many, because no one can lead or live forever.


Perhaps, it is this that concerns investors the most: what will happen when Steve Jobs either leaves volunatarily or when he retires? A suggestion to Steve Jobs would be to take a page from someone that had equal presence and influnce over his corporation, Walt Disney.

Here we have a man, whose very signature still remains on his corporation. He had set up a system however, where there were solid people at the helm,like his younger brother Roy. Until Walt bought his shares out, it was Roy who kept the management of the company in check.Eventually he retired. He came back when his brother died to oversee the building of Disney World. Obviously however, this stayed within the Disney name until a decade after his death, but to this day, it is still known as the Disney corporation.

Creative genius must have a standard back up, and someone must be groomed, to not be another Steve Jobs, but to at least provide a transition during what could be an incredibly difficult time, if he were to pass on while he was still leading Apple.

Your health is a private matter Mr. Jobs, but it would be wise to perhaps start showcasing who could possibly take over in your stead. If it would be more than one person perhaps, still showcase those individuals. Don't leave things un done, nor let everyone assume that should you leave, so will the innovation at Apple. Your position is not threatened if you do show that Apple can continue on without your presence,and now may be the time to really show that the innovation will continue, long after your gone. After all, a coroporation is itself, considered an entity of its own.